THE LAST WORD |
Are millennials activists or slacktivists? It seems even when young people pair hashtags and viral videos with rallies, marches and feet-on-the ground action, they still face this somewhat insulting question. But scientists just confirmed that online activism can actually make a huge difference, using the Ice Bucket Challenge as an example. In the year since the ubiquitous viral video craze swept your Facebook feed, the effort raised nearly $220 million around the world, and some of that money funded a breakthrough study in a field riddled with challenges. |
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